ZEROBASEONE’s latest release has sparked major shock after the group recorded an extreme drop in first-day album sales.
The group’s new special album RE-FLOW, released on February 2, sold just 69,378 copies on its first day. The number stands in stark contrast to their past performance, especially considering ZEROBASEONE debuted as one of the strongest-selling 5th generation boy groups in 2023.
[HT] ZEROBASEONE (@ZB1_official) Special Limited Album
DAY 1: 69,378
TOTAL: 69,378 #ZEROBASEONE #ZB1 #제로베이스원 pic.twitter.com/S9pgS0psBj
— KOREAN SALES (@koreansales_twt) February 2, 2026
When the group debuted in July 2023 with YOUTH IN THE SHADE, they sold over 1.24 million copies. Their first comeback later that year, MELTING POINT, performed even better, reaching 1,458,089 copies, which remains their career peak.
[HT] ZEROBASEONE (@ZB1_official) 2nd Mini Album
DAY 1: 1,458,089
DAY 2: 0,139,023
DAY 3: 0,071,149
DAY 4: 0,088,362
DAY 5: 0,145,793
DAY 6: 0,089,945
TOTAL: 1,992,361 #ZEROBASEONE #ZB1 #제로베이스원 pic.twitter.com/cwZsMmTxqS
— KOREAN SALES (@koreansales_twt) November 11, 2023
Even subsequent releases consistently stayed above the one-million mark, with albums like NEVER SAY NEVER, BLUE PARADISE, and You Had Me At HELLO all surpassing one million sales. As recently as last year, CINEMA PARADISE still recorded a strong 870,206 copies.
[HT] #ZEROBASEONE (@ZB1_official) 1st Day Sales
MELTING POINT ㅡ 1,458,089
YOUTH IN THE SHADE ㅡ 1,240,700
NEVER SAY NEVER ㅡ 1,102,096
BLUE PARADISE ㅡ 1,013,921
You had me at HELLO ㅡ 1,008,829
CINEMA PARADISE ㅡ 870,206
RE-FLOW ㅡ 69,378 🆕️
— KOREAN SALES (@koreansales_twt) February 2, 2026
Against this backdrop, RE-FLOW’s first-day sales falling below 70,000 have left many fans and netizens stunned.
Fans have pointed out that RE-FLOW is a limited album, sold with only one version, and reportedly sold out quickly across multiple sites. Many believe production numbers were capped early, preventing sales from reflecting actual demand. As this is expected to be ZEROBASEONE’s final release, frustrations have also been directed toward the company’s planning and distribution decisions.
To everyone ITS A LIMITED ALBUM WITH ONLY 1 VERSION THAT WAS SOLD OUT RIGHT AWAY ON MOST OF THE SITES https://t.co/cjBggMNVvU
— 0004ricky (@MRiri0004) February 2, 2026
To everyone ITS A LIMITED ALBUM WITH ONLY 1 VERSION THAT WAS SOLD OUT RIGHT AWAY ON MOST OF THE SITES
It’s A LOT
I thought it would be 10k in the 1st week because from other groups I know limited albums usually have 5-50k sales
— lil lu 🌸 (@myloveluhan7) February 3, 2026
i’m so pissed off cause this is all the companies fault, the shit was sold out in fucking pre order. they didn’t MAKE anymore than what was sold despite the demand obviously being there. “limited album” shouldn’t mean THAT limited like my god https://t.co/vZcMpcN8aP pic.twitter.com/i8K3E6TsD9
— squeak🐚 missing zb1 (@teddyguardangel) February 2, 2026
IM CRYING this is so embarrasing for wakeone https://t.co/smB1laaRYk
— MADI !!! (@mylettertogyu) February 3, 2026
Despite these explanations, many remain shocked that a group once considered a sales powerhouse is now struggling to reach even 100,000 copies on day one, regardless of release format.