Mystic Story has canceled the release of LUCY’s official light stick due to backlash from fans.
On April 22, LUCY announced that they would be releasing their first official light stick and unveiled a glimpse of the design.
As the band’s fandom name is “Walwal” (a Korean onomatopoeia for the sound of a dog barking), the light stick was designed to look like a dog bone. Fans also noticed that it featured two small rings at the top, seemingly so that it could be worn around the neck as a necklace.
After many fans responded negatively to the design of the light stick, with some having already been unhappy with the fandom name, Mystic Story announced that same night that they had decided to cancel the release.
The agency’s full statement and apology is as follows:
Hello.
This is Mystic Story.
We are making an announcement regarding the official light stick that was revealed today.
We humbly and seriously accepted the many opinions that you sent us through various channels, and after an internal reconsideration of the matter in question, we have decided to cancel the release.
We sincerely apologize for the fact that, through this process, we wound up disconcerting the people who are giving [LUCY] so much support.
Once again, we deeply apologize for having caused discomfort, and we will work even harder so that the love and expectations you give us will not be in vain.
Thank you.