The Korean Business Research Institute has revealed this month’s brand reputation rankings for singers!
The rankings were determined through an analysis of singers’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from December 24, 2025 to January 24, 2026.
BTS held onto their spot at the top of the list with a brand reputation index of 7,409,314, marking an 8.81 percent increase in their score since December.
BLACKPINK jumped to second place with a brand reputation index of 6,213,487, marking a 76.65 percent rise in their score since last month.
Meanwhile, Lim Young Woong took third place with a brand reputation index of 5,231,902 for the month.
MAMAMOO’s Hwasa maintained her position at fourth place with a brand reputation index of 4,833,580, marking a 37.42 percent increase in her score since December.
Finally, IVE came in at a close fifth with a brand reputation index of 4,647,200 for January.
Check out the top 30 for this month below!
- BTS
- BLACKPINK
- Lim Young Woong
- MAMAMOO’s Hwasa
- IVE
- ILLIT
- EXO
- SEVENTEEN
- Kim Yong Bin
- Lee Chan Won
- Cho Yong Pil
- aespa
- CORTIS
- Park Ji Hyeon
- HANRORO
- Jang Yoon Jung
- Park Seo Jin
- fromis_9
- Young Tak
- Son Tae Jin
- TWS
- Girls’ Generation’s Taeyeon
- WOODZ (Cho Seung Youn)
- Jeong Dong Won
- LE SSERAFIM
- Hearts2Hearts
- BIBI
- Red Velvet’s Joy
- ALPHA DRIVE ONE
- 10CM
Watch BTS’s docu-series “BREAK THE SILENCE” with subtitles on Viki below:
Watch Now
And watch Hwasa in MAMAMOO’s film “MAMAMOO: My Con The Movie” below:
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